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In this lightning talk at Ruby Unconf 2019, speaker Ole Michaelis presents a guide on how to create an effective slide deck in just five minutes. He begins by acknowledging the reality that while a quick preparation is portrayed, it often requires extensive effort over weeks or even months. Ole emphasizes the importance of understanding the audience and engaging them effectively. He shares five critical strategies for making impactful presentations:

- **Avoid Cluttered Slides:** Limit the amount of text on each slide to enhance clarity and comprehension. Ole suggests reading the text aloud to ensure the audience is following along and advises presenting information in manageable chunks.

- **Engage with Animations:** Use animations wisely to maintain visual interest and keep the audience engaged without overwhelming them with information at once.

- **Incorporate Emotional Imagery:** Quality images and memes can provoke emotional responses, making the content more memorable. Ole emphasizes that humor can create connections and enhance audience interaction.

- **Utilize Engaging Numbers:** Statistics and captivating numbers pique interest. Starting with an intriguing fact can effectively draw the audience in and sustain their engagement throughout the presentation.

- **Plan and Structure:** Ole highlights his personal approach of first developing ideas on pen and paper in a quiet space before moving to actual slide design. He stresses that drafting notes on slides is a critical step that is often overlooked.

In conclusion, Ole reiterates the need for thorough preparation and the value of thoughtful design in creating impactful slide decks. His talk both motivates and equips attendees with practical tips for enhancing their presentation skills.

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