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Keep Ruby Weird 2018 - The Teenage Mutant Ninja Turtles Guide to Color Theory by Louisa Barrett Louisa is the Director of the Front-End Engineering program at the Turing School of Software and Design. She is the former director of Colorado for Women Who Code and past chapter leader for Girl Develop It Denver/Boulder. She began her career as an illustrator/graphic designer, and a passion for understanding people lead her to programming. She has a soft spot for UX, typography, and correcting students when they refer to an assignment operator as an ‘equals sign’.
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The video titled "The Teenage Mutant Ninja Turtles Guide to Color Theory" features Louisa Barrett, Director of the Front-End Engineering program at the Turing School of Software and Design, as she takes the audience through an engaging and educational exploration of color theory using the Teenage Mutant Ninja Turtles as illustrative examples. Barrett begins by introducing the three fundamental color groups: warm, cool, and neutral colors. - **Warm Colors**: These colors evoke energy and positivity, having physical effects like raising blood pressure and enhancing metabolism. Brands such as McDonald's utilize warm colors to convey fun and quick service. - **Cool Colors**: These colors are calming and reliable, often associated with institutions like banks and hospitals. Facebook exemplifies a brand that employs cool colors to evoke trust. - **Neutral Colors**: These colors hold a conservative position and can be seen as grounding forces in color palettes. Barrett connects the personalities of the Teenage Mutant Ninja Turtles to these color groups, describing how each turtle embodies the characteristics of their respective colors: - **Raphael (Red)**: Passionate, intense, and often angry. - **Michelangelo (Orange)**: Playful, fun-loving, and relaxed. - **Leonardo (Blue)**: Calm, intelligent, and stable leader. - **Donatello (Purple)**: Creative and wise, historically linked to wealth. - **Splinter (Neutral)**: Represents calmness and balance. Next, Barrett delves into the color wheel, discussing primary colors (red, blue, yellow) and secondary colors formed by mixing primary colors. This leads to an understanding of complementary, split complementary, triadic, and tetradic color combinations, showcasing the turtles' dynamics. - **Color Properties**: Barrett clarifies important color terminology such as hue, value, tones, tints, shades, and saturation, illustrating how these concepts can help in color selection and design. - **Accessibility**: The importance of accessibility in design is emphasized, particularly for individuals with color vision deficiencies. Barrett highlights the need for alternative visual cues to ensure effective communication beyond color alone, advocating for inclusive design practices. In conclusion, Barrett’s talk wraps up the six parts of color theory covered using the Teenage Mutant Ninja Turtles as a playful yet informative framework. She reinforces the idea that understanding color theory can significantly enhance user interaction in design. The session encourages designers to consider the emotional and cultural associations with colors while also focusing on accessibility to foster inclusive user experiences.
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