Lightning Talk: Booster

by Stafford Brunk

This video features Stafford Brunk from CustomInk, presenting a new fundraising product called Booster, specifically designed for t-shirt campaigns. The main focus of the talk is on how Booster functions, particularly in the context of a current fundraising initiative aimed at flood relief.

Key Points Discussed:
- Introduction to Booster:
- Booster is a fundraising platform that allows individuals to create t-shirt designs to raise money.
- It operates similarly to Kickstarter, but specifically for t-shirt fundraising campaigns.

Current Fundraising Campaign:
- Stafford highlights an active campaign for flood relief located at booster.com/floodrelief.
- The campaign features a unique shirt design and has approximately nine days remaining before it closes.
- The goal is to raise about $1,500, requiring the sale of 150 shirts priced at $20 each.
Funding Model:
- CustomInk prints the shirts at cost and ships them directly.
- Any profits generated beyond the printing cost are directed to the Crossroads Recovery Team, as specified by the campaign organizer.
Call to Action:
- Stafford encourages viewers to support the flood relief effort by purchasing shirts and shares the relevant website link.

Concluding the talk, Stafford expresses gratitude for the audience's time and emphasizes the importance of community support through initiatives like Booster.

00:00:00.480 Hello, everyone.

00:00:09.440 I'm Stafford Brunk, and I work for CustomInk. You might recognize us as the company that prints various shirts. I would like to introduce a new product we recently launched; it's called Booster. This is a fundraising platform that currently specializes in fundraising with t-shirts.

00:00:20.640 Here's how it works: you go to our site, create your t-shirt design, and essentially, it's similar to Kickstarter but focused on t-shirts. The reason I'm bringing this up is that there's currently a Booster fundraiser for flood relief.

00:00:40.800 If you go to booster.com/floodrelief, you'll see that they are trying to raise money for a specific shirt design. It's actually a pretty cool design, and they have about nine days left in their campaign. They're aiming to raise approximately $1,500 if they meet their goal of selling 150 shirts. They still have a bit of a way to go.

00:01:09.119 The shirts are priced at $20 each, and we print them at cost, then ship them directly. Any proceeds left over will go straight to the Crossroads Recovery Team, as the organizer has chosen to donate to that cause. So once again, you can check out booster.com/floodrelief, and I'll go ahead and tweet that out and tag Rocky Mountain Ruby. Thank you for your time!

00:01:39.979 Thank you!